“The John R. Elliott HERO Campaign for Designated Drivers has recently partnered with the Council on Chemical Abuse (COCA) to expand its campaign to prevent drunk and impaired driving in Berks County, PA.
The HERO Campaign, established in memory of Navy Ensign John Elliott of Egg Harbor Township, NJ, promotes its message of safe and sober designated driving in partnership with prevention agencies, high schools, colleges, law enforcement, bars and taverns and professional sports teams.
“We’re excited to join forces with the Council on Chemical Abuse to bring our safety message: ‘Be a HERO. Be a Designated Driver.’ to Berks Countyero.HERO,” said HERO Campaign Chairman, Bill Elliott. “We look forward to having bar and tavern owners in Berks County join us and COCA in our mutual efforts to save lives by preventing drunk and impaired driving.”
The Council on Chemical Abuse is inviting Berks County bars and restaurants to join the effort as Berks County HERO Establishments. Participating establishments agree to promote the HERO Campaign and serve free soft drinks, coffee or other non-alcoholic beverages to non-drinking designated drivers. Participating establishments also display HERO posters, brochures and window decals provided by the campaign.
Interested bar and tavern owners can register for the program online at Cocaberks.org/berks-hero-campaign. COCA has already recruited several Berks County restaurants and bars to kick off the Berks County designated driver campaign, including All American Sports Bar, Brewer’s Bar & Grill, G.N.A. Ristorante & Pizzeria, Go Fish! Seafood Restaurant & Sushi Bar, Nonno Alby’s Wood Oven Pizza, Say Cheese! Restaurant & Cheese, Tinos Pizzeria & Bar, and The Ugly Oyster….”