“Iceland Foods plans to be the first British supermarket group to become plastic neutral, offsetting its remaining plastic footprint by recovering and recycling waste plastic, it said on Thursday.
Supermarket groups have been responding to growing consumer demands for less waste, less plastic and more action on the environment. Those demands are likely to be fuelled by this week’s COP26 U.N. climate conference in Scotland. read more
Privately owned Iceland, which operates 1,000 UK stores, said waste plastic equal in weight to the firm’s residual plastic footprint will be recovered and, where possible, recycled by independent partner Seven Clean Seas.
The recovery projects will focus on developing countries with the highest plastic waste.
“We all know that, in the long term, the industry cannot recycle or offset its way out of the plastic crisis and, while we remain firmly fixed on plastic reduction, this is another important milestone in our journey to becoming plastic-free,” said Iceland Managing Director Richard Walker.
“I would ask our other supermarkets to urgently consider becoming plastic neutral as they too look to turn down the tap on plastic production altogether.”…”